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Dangers of Inconsistent Branding

Dangers of Inconsistent Branding

Are there any dangers to inconsistent branding? As a business owner, you might have asked yourself this question. If so, then you have touched on an important topic, one which, incidentally, many business owners struggle with. Branding is an essential part of...
Topics for Your Next Facebook Live

Topics for Your Next Facebook Live

Thanks to social media platforms like Facebook, business owners now have a direct line of communication with their current and potential customers. The only problem? Most business owners are not taking advantage of this connection and encouraging conversations that...
Small Businesses and PPC Advertising

Small Businesses and PPC Advertising

Savvy small business owners are always searching for ways to stretch their financial budget. However, these business owners also know that you often have to spend money to make money, especially when it comes to marketing services or products. For many small business...
Are You Blogging Enough?

Are You Blogging Enough?

Most small and medium-sized business owners already wear more than one hat. Chances are, if you are the owner of a business, you are also the marketing consultant, copywriter, and social media strategist. You probably also answer customer calls while your front office...