by Andrew Sansardo | Jun 27, 2024 | SEO
In website analytics, one of the most important metrics for website performance is bounce rate. However, not everyone knows what this term means or why it should be a key consideration for marketers and site owners. To put it into simple terms, bounce rate refers to...
by Andrew Sansardo | Jun 20, 2024 | SEO
Mobile devices are everywhere in Chicago, and businesses have to strategize for mobile search engine optimization if they want to have a presence online. As more and more people switch to mobile, search engines are not prioritizing sites that aren’t mobile-friendly,...
by Andrew Sansardo | Jun 13, 2024 | Marketing Strategy
Anyone in Chicago can create and publish content today. However, being capable of doing so doesn’t mean you’ll get the outcomes you want. That requires having the right strategies in place. Tracking the right metrics can help with content effectiveness, audience...
by Andrew Sansardo | Jun 13, 2024 | Social Media
Social media in Chicago is an important tool for any small business that wishes to connect with an audience. It also helps drive sales, build brand awareness, and more. This guide will give you all the details you need to succeed as a small business on social media....
by Andrew Sansardo | Jun 6, 2024 | SEO
One of the most important aspects of search engine optimization (SEO) is keyword research. It’s essential to know what your audience in Chicago, is looking for, which is needed so you can create content that meets their needs. Below, we’ll share some great tips for...