by Andrew Sansardo | Nov 8, 2018 | Social Media
Your personal social media habits should differ greatly from your professional ones. While you may scroll your personal social media feeds from your phone, while in line at the grocery store, your business requires a more strategic and purposeful approach. Here are a...
by Andrew Sansardo | Oct 19, 2018 | Social Media
As you have scrolled through your personal social media feed, have you started to notice more live video? With both Facebook and Instagram offering live video opportunities to personal and business users, we are all getting a front row seat to the ever-changing scope...
by Andrew Sansardo | Oct 5, 2018 | Social Media
Do your personal social media platforms match the platforms you use to advertise your business? For most business owners, even the most technically savvy ones, sticking with a business Facebook account checks the box for all digital marketing. However, if you are not...
by Andrew Sansardo | Sep 28, 2018 | Social Media
Current statistics show 9 of 10 businesses have a social media account. However, if your business is spending time cultivating a social media presence on a platform where your target audience is not, you are risking wasting time and money. A social media presence is...
by Andrew Sansardo | Aug 24, 2018 | Social Media
When you started your business, what were your initial goals? Perhaps you wanted to begin a legacy for your family, or maybe you just wanted to see if your hobby could bring in an extra few bucks each month. No matter why you started your company, when you did, you...
by Andrew Sansardo | Jul 27, 2018 | Content Writing, Marketing Strategy, Social Media
When you develop your business marketing plan, you likely rely on a few standard practices that work best for you. For example, you may run the same ad in the same local newspaper. Or, you may visit the same community referral sources every quarter, dropping off their...
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