Social Media Articles

Summer Social Media Inspiration

While the coronavirus pandemic is sure to make summer look a bit different throughout the country, you can still effectively engage with your online audience via social media. Take advantage of some of the traditions of summer to create a content calendar that...

Why Social Media Matters Now More Than Ever

Companies across the globe are using technology, the internet, and other digital strategies to connect with their audience. However, now that the coronavirus pandemic has created a new reality full of social distancing and closed stores, digital strategies have never...

Staying Motivated After the New Year Excitement Dies Down

For most of the Search SEO Chicago clients, the last quarter of each year is a combination of busy, exhausting, and exciting. If you’ve been running specials to capture and engage clients throughout the months of October, November, and December, the month of January...

Connecting with Your Customers Online

No matter your business, product, or service, you can find and educate potential customers in the online space. Unfortunately, most business owners are either reluctant to tap into the potential of digital marketing or they start out energetic but lose enthusiasm...
SEO vs SEM

SEO vs SEM

Part of being a responsible business owner is trying to stay up to date with digital marketing buzzwords and tools....

read more