&noscript=1" />

Marketing Strategy Articles

Are You Targeting the Right Audience with Your Brand?

You have your marketing strategy, and now it is time to start getting the word out about your brand. Weeks or months go by, and you see minimal results. Did you take time to examine your plan and see if it geared to the right audience? You would be amazed at how many...

Do All Businesses Need to Have a Consistent Brand Before Starting Out?

A lot goes into creating a consistent brand for a company. This involves messaging that has the same tone and style, consistent colors and logos, and even fonts that look the same. Is this a requirement prior to a business taking off? No, it is not a requirement, as...

Ways of Engaging with Your Audience While People Are Still Mostly At Home

While we are all tired of being at home, as a business owner, engaging with your audience is still important. It can be difficult to talk with people when you cannot be face to face. However, your audience is still there, and they want to know you are, too. Taking a...

Dangers of Inconsistent Branding

Are there any dangers to inconsistent branding? As a business owner, you might have asked yourself this question. If so, then you have touched on an important topic, one which, incidentally, many business owners struggle with. Branding is an essential part of...