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What Effect Will AI Have on SEO?

What Effect Will AI Have on SEO?

Artificial intelligence is huge right now, which has brought into question what impact it will have on companies. Copywriters and SEO experts in Chicago have seen the technology gaining traction and wondered how it might change the landscape in the future. While many...
What Do Search Engines Look For When Ranking?

What Do Search Engines Look For When Ranking?

If someone wants information on the internet, they have to search for it. That means search engines have a great deal of control over what information people interact with, including what they see about your business (or whether they see it at all). Plenty of people...
Why Do Search Algorithms Change So Much?

Why Do Search Algorithms Change So Much?

For those who are trying to get their website and other online content ranked and get enough attention from leads and potential leads, it can feel impossible. It seems as though the minute you get your head wrapped around the latest algorithm changes… they change...
The Value of a Well-Structured XML Sitemap

The Value of a Well-Structured XML Sitemap

An XML sitemap helps search engines to index your website, essentially providing a map for all of the pages on your site. This is beneficial for websites that have a lot of pages and content such as sites with product pages. Let’s look at some of the best reasons to...