by Andrew Sansardo | Feb 19, 2021 | Social Media
The advent of the internet has fully revolutionized the way we communicate, learn, and do business. But as the internet and its uses have expanded, modern users can be faced with an intimidating quantity and questionable quality of information. 21st century consumers...
by Andrew Sansardo | Jan 22, 2021 | Marketing Strategy
A lot goes into creating a consistent brand for a company. This involves messaging that has the same tone and style, consistent colors and logos, and even fonts that look the same. Is this a requirement prior to a business taking off? No, it is not a requirement, as...
by Andrew Sansardo | Jan 8, 2021 | SEO
Considering businesses are having a harder time now than in years past, does it still make sense to hire an SEO expert? Couldn’t a business end up with the same results doing the work on their own? While you may get some traction doing some SEO work on your own, you...
by Andrew Sansardo | Dec 18, 2020 | Social Media
As a business owner, you might be wondering if using one social media platform is enough for you to establish a strong online presence. Truth be told, in most cases, it is not. In competitive markets, companies need to employ every advantage they can, and using more...
by Andrew Sansardo | Nov 6, 2020 | Marketing Strategy
Are you trying to brand your business? If so, then you likely already know about making sure some things all match up, so you become easy to recognize. However, many people give branding a try, only to have it backfire. They make some common mistakes, and it plays out...
