by Andrew Sansardo | Oct 26, 2023 | SEO
Keywords are the foundation of every digital marketing strategy. Without them, we wouldn’t have keyword research, optimization best practices, or all the different types of key phrases and terms that we use today. There are different types of keywords and phrases that...
by Andrew Sansardo | Aug 24, 2023 | SEO
Concerned that your website isn’t as visible as it should be? Not seeing the traffic that you should despite your best efforts? While many factors can affect visibility and traffic flow, the problem could be poor search engine optimization (SEO). An SEO audit can help...
by Andrew Sansardo | Sep 8, 2022 | Pay Per Click
In traditional advertising, you pay each time your ad is broadcast or displayed to someone. However, with pay-per-click (PPC), you only pay when an individual clicks on an ad. PPC is common on sites like Microsoft Advertising and Google and can be highly effective for...
