As we enter the second quarter of 2020, it is an excellent time to consider your digital marketing strategy and goals for the next few months. Depending on your type of industry, you may be reeling from the effects of COVID-19. In any case, connecting with your target audience online is just as important – if not more important – than connecting with them “in real life”.
After you and your team set your goals for the upcoming three months, it is time to get inspired with your digital marketing strategy. Here are some upcoming dates and celebrations that could inspire your social media feed, digital advertising, or future videos.
April 1: April Fool’s Day – Can you think of a clever prank to play on your online audience or a clever social media post that will get others chuckling? This is the day to have some fun with your readers.
April 8: Passover begins – Don’t forget to wish your followers a Happy Passover, as many may celebrate.
April 12: Easter – You don’t have to celebrate Easter just today; you can build up to it by perhaps hosting a social media giveaway of a colorful basket filled with prizes.
April 22: Earth Day – Now is the time to talk about any measures your business takes to be sustainable or green, as well as any commitment moving forward.
May 5: Cinco de Mayo – A more American celebration than Mexican, Cinco de Mayo is still fun to acknowledge online.
May 10: Mother’s Day – Don’t forget to celebrate all women in your target audience by running specials or advertising products just for Moms (and Mother figures).
May 25: Memorial Day – Honor families of fallen soldiers as well as current Veterans with discounts, services, or a meaningful word of thanks.
June 20: First Official Day of Summer – Finally! Who doesn’t love a bit of summer fun? Celebrate all month long or just for the day.
June 21: Father’s Day – It’s time to honor the Dads out there with a social media content for best dad joke, a discount on services, or father photo submission contest.
How will you be celebrating the 2nd quarter of 2020? Be sure you include Search SEO Chicago in your plans, as we have the digital marketing expertise to make your efforts noticed and successful. Call us today to get started.
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