Categories: Video Production

Using Video in Your Marketing Plan

As a business owner, you know the importance of your overall marketing plan. You spend time reviewing your networking relationships and developing your print copy campaigns. Hopefully, you spend just as much time reviewing your digital presence and online marketing plans as you do looking at your in-person marketing options.

Here at Search SEO Chicago, we see plenty of clients who come to us without a cohesive way to bring their developed marketing plan into the online world. Fortunately, we have plenty of experience to guide clients through the process and develop a digital presence that will harness new customers and re-engage old ones. A major way we do this is by incorporating video into the overall digital marketing plan.

Why video
The digital online space is evolving quickly and it can be hard to keep up. That is what we are for; it is our role to assure that your business is staying up to date with the latest marketing techniques. For many of our clients, the addition of video to their website and social media accounts has increased engagement and been a successful way to capture new customers.

Video brings your business to life, even more so than words. While our content creators work hard to give your business a voice online, there is something extra special about a video tour of your business or an interview with one of your satisfied customers. This addition to your website can make a major difference and make your site even more interactive.

We also love using video throughout social media sites for our interested clients. We have found that our video testimonials are more likely to be viewed, and shared, by readers online. This additional sharing and “liking” leads to more people seeing your business and services.

Are you ready to bring video into your online marketing plan? Our team is ready to guide you through the process and produce videos for your digital presence that will make you proud, and turn your browsers into customers. Give us a call to bring your marketing strategy to the next level with our online services.

Published by
Andrew Sansardo

Recent Posts

Ways to Add Value to Your Customers Through Your Marketing Efforts

No matter how good your product is, you still need to keep your customers in…

3 days ago

When Google Calls You, Is It Legitimate? There Are Lots of Scams

When you own a business, you likely will create a ‘Google My Business’ (or GMB)…

1 week ago

Can You Get Good SEO Results Overnight?

Are you frequently wondering why your website is not ranking immediately? This is an understandable…

2 weeks ago

Dangers of Neglecting Your Social Media for Too Long

Social media is the new form of public discourse in the twenty-first century. We use…

4 weeks ago

Investing in SEO Now Can Boost Your Business in the Future

Online small businesses work much in the same way as brick-and-mortar ones. Consistent delivery of…

1 month ago

How Do You Know When You Have Found Your Target Audience?

Going through the work to build a target audience can be challenging. Fine-tuning your niche…

1 month ago