It is a business best practice to review your company website at least once per year. During this objective review, you should determine if the site has current information and if it is easy to find your services quickly. However, you should also be taking time to look at the overall design of the site as well. In fact, your design is often just as important, if not more important, than the words or details.
Once major mistake we see at Search SEO Chicago as we work with clients to review and design their websites, is a messy site. Here are a few mistakes that can make your site less pleasing to your potential online clients.
Too many photos, or photos that are not well lit
Photos are an important part of your overall design. However, many business owners tend to put too many photos on their website. Photos should be well lit and look natural, placed sparingling on the site.
Using mismatched fonts
Fonts are crucial to your design. In fact, a font can make your business seem unprofessional or as an expert. We often see clients using mismatched fonts throughout their website, and it can be confusing and downright ugly.
Your clients need to be able to easily navigate through your website in order to get the information they need to make a decision. One of the biggest mistakes we see business owners making when they design their own website is that they are making navigation much too difficult. Your website needs navigation buttons that are easy to see and that are helpful for online clients.
At Search SEO Chicago, we work diligently to give our clients honest thoughts and to provide design recommendations. We aim to keep every website we design sleek, beautiful, and easy to navigate. With our help, you can have a business site to be proud of. Give us a call to get started.