Every year, the number of mobile customers using online searches goes up. Starting in 2017 and through today, just over half of all people doing searches online are using mobile devices. Smartphones are a huge portion of searches, so if your website is not set up to cater to those visitors, you are likely missing out on a lot of potential business. So, what does responsive mean when it comes to your customers? It means having a website that can change setup and fit your information properly on a smaller screen.
Consistency is a very big part of a user’s experience when they come to your website. To ensure you provide a consistent experience, you should have a responsive website created to look and feel like the desktop version. You want the same colors, the same type of information available, and an easy way for your customers to reach you. This may mean that your responsive website looks different. However, it should still be similar enough that when someone uses both your desktop site and your mobile version, they know that it is for the same company.
Mobile customers want to be able to find information easily. They also want to be able to contact you with a click. You should have buttons that easily allow them to fill out a contact form or call your business directly from their mobile device. Plus, you want to make sure that the most valuable information is easy to find. People come to your website to solve a problem they have. Make the solutions easy to find if you want them to stick around with your website. If you do not have a responsive website, many mobile customers will turn to a competitor who is.
Turn to SearchSEO Chicago if you want help creating a responsive website your mobile customers are going to love. Let us create a great user experience for everyone who comes to your website, no matter the device. For a new website, a website update, or a responsive addition, we can help!
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