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SEO Articles

Getting Your SEO Set for 2024

2024 is right around the corner in . Do you have your SEO strategy in place? If not, now’s the time. Of course, it’s challenging to plan that far ahead while still dealing with the upheavals we’re experiencing in 2023. Here are a few important...

Top AI Marketing Trends for 2024

AI is increasingly disruptive. It’s gone from a behind-the-scenes engine to a must-have tool that every business must harness for their online marketing. Of course, that rapid-fire evolution means it’s hard to keep up with changes and their implications for your...

What’s in a Keyword? Long-Tail, Short-Tail, Customer-Defining, And More

Keywords are the foundation of every digital marketing strategy. Without them, we wouldn’t have keyword research, optimization best practices, or all the different types of key phrases and terms that we use today. There are different types of keywords and phrases that...

The Importance of Tracking Site Traffic

You cannot monitor what you do not measure. When it comes to digital marketing in , website traffic is always going to be a fundamental KPI (key performance indicator) that tells you how your marketing and outreach campaigns are performing. There...