Social Media Articles

Social media is everywhere in . New trends constantly go around and whole cultures build up around certain apps. What works on TikTok won’t necessarily find success on Instagram. The biggest demographic groups on Facebook don’t use Reddit. It’s a...

SEM (Search Engine Marketing) and SEO (Search Engine Optimization) strategies both share a common goal: increase traffic to a page via higher ranking on SERP (Search Engine Results Page). Most people reach for their phones or computers in  to find...

Most people today have at least one personal social media account they manage. They know that having a business social media account is essential, and they want to be on all of the best platforms. It might even seem easy to handle social media yourself. However, there...

The process of creating accessible social media is also known as inclusive design. This is important for any brand that is looking to increase its reach on social media because not everyone will be able to access content the same way. There are billions of people that...