The month of May ushers in a busy season for most business owners. More sunshine and warmer weather drive customers online to seek out services, products, and experiences. You can leverage this seasonal excitement by focusing your marketing calendar with tie-ins for common celebrations throughout the month of May. Here are a few ideas to inspire you and get you started.
Cinco de Mayo
Who doesn’t love a fiesta? Tie in dining specials, cocktail hours, or other services to this festive and well celebrated holiday.
Mother’s Day
Cheers to the Moms (and Aunties, Grandmas, and Mother Figures)! Tie in specials or services related to celebrating, honoring, and gifting mothers throughout the first few weeks of the month.
Memorial Day
A long weekend gives us all the chance to honor and recognize those who have died in service to our country. It is also the unofficial start of summer, bringing together family barbeques and outside chores. Most customers take advantage of Memorial Day flash sales or specials running throughout the weekend, so be sure you publicize yours effectively throughout the month.
Other Observances
May is home to many observances specific to certain industries or populations. From National Bike Month to Get Caught Reading Month, Teen Self-Esteem Month to Older Americans Month, the month of May holds the potential to join a larger conversation to capture new customers or partners.
Are you ready to tackle May with a well designed digital marketing presence? The team at Search SEO Chicago is ready to help you get there. Give us a call to get started today.
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